International business management

FULLY SOLVED BOOK 

DBA 7302  International business management

UNIT I  INTRODUCTION  -  International Business  –Definition  –  Internationalizing business-Advantages  –factors causing globalization of business-  international business 
environment  –  country attractiveness  –Political, economic and cultural environment  –
Protection Vs liberalization of global business environment.
UNIT II  INTERNATIONAL TRADE AND INVESTMENT  -  Promotion of global business  –
the role of GATT/WTO  –  multilateral trade negotiation and agreements  –  VIII & IX, 
round discussions and agreements  –  Challenges for global business  –global trade and 
investment  –  theories of international trade and theories of international investment  –
Need for global competitiveness  –  Regional trade block  –  Types  –  Advantages and 
disadvantages – RTBs across the globe – brief history.
UNIT  III  INTERNATIONAL STRATEGIC MANAGEMENT  -  Strategic compulsions-Standardization Vs Differentiation  –  Strategic options  –  Global portfolio management-global entry strategy  –  different forms of international business  –  advantages-organizational issues of international business  –  organizational structures  –  controlling 
of international business  –  approaches to control  –  performance of global business-performance evaluation system.
UNIT IV  PRODUCTION, MARKETING, FINANCIAL AND HUMAN RESOURCE
MANAGEMENT OF GLOBAL BUSINESS  - Global production –Location –scale of 
operations-  cost of production  –  Make or Buy decisions  –  global supply chain issues  –
Quality considerations-  Globalization of markets, marketing strategy  –  Challenges in 
product development , pricing, production and channel management -  Investment 
decisions  –  economic-  Political risk  –  sources of fund-  exchange  –rate risk and 
management  –  strategic orientation  –  selection of expatriate managers-  Training and 
development – compensation.
UNIT V  CONFLICT MANAGEMENT AND ETHICS IN INTERNATIONAL BUSINESS 
MANAGEMENT  -  Disadvantages of international business  –  Conflict in international 
business-  Sources  and types of conflict –  Conflict resolutions –  Negotiation –  the role of 
international agencies  –Ethical issues in international business  –  Ethical decision-making