Mehta Solutions INTERNATIONAL BUSINESS BANGALORE UNIVERSITY   INTERNATIONAL BUSINESS.. Product #: BU025 Regular price: Rs500 Rs500

INTERNATIONAL BUSINESS

Product Code: BU025
Weight: 0.00kg

Price: Rs500

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INTERNATIONAL BUSINESS SOLVED PAPERS AND GUESS 

 

Product Details: BANGALORE UNIVERSITY INTERNATIONAL BUSINESS

FormatBOOK 

Pub. DateNEW EDITION APPLICABLE FOR Current EXAM

PublisherMEHTA SOLUTIONS

Edition Description: 2021-22

RATING OF BOOK: EXCELLENT

  

ABOUT THE BOOK

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  If you find yourself getting fed up and frustrated with other BANGALORE UNIVERSITY book solutions now mehta solutions brings top solutions for BANGALORE UNIVERSITY  INTERNATIONAL BUSINESS REPORT book contains previous year solved papers plus faculty important questions and answers specially for BANGALORE UNIVERSITY .questions and answers are specially design specially for BANGALORE UNIVERSITY students .

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  •  Case studies solved 
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FULLY SOLVED BOOK LASY 5 YEARS PAPERS SOLVED PLUS GUESS

6.1 INTERNATIONAL BUSINESS


OBJECTIVE
The objective of this subject is to facilitate the students in understanding International Business in a multi
cultural world.
Unit 1: INTRODUCTION TO INTERNATIONAL BUSINESS 
Meaning and Definition of International Business – Theories of International Trade – Economic Theories –
Forms of International Business - Nature of International Business
Unit 2: MODES OF ENTRY INTO INTERNATIONAL BUSINESS 
Mode of Entry – Exporting – Licensing – Franchising – Contract Manufacturing – Turn Key Projects –
Foreign Direct Investment – Mergers, Acquisitions and Joint Ventures – Comparison of different modes of
Entry.
Unit 3: GLOBALIZATION 
Globalization: Meaning - Features – Stages –Production –Investment and Technology, Globalization –
Advantages and Disadvantages – Methods and Essential Conditions for Globalization. MNC’s and
International Business: Definitions – Distinction between Indian Companies – MNC – Global Companies
and TNC – Organizational Transformations – Merits and Demerits of MNC‟s in India
Unit 4: INTERNATIONAL MARKETING INTELLIGENCE
Information required – Source of Information – International Marketing Information System and Marketing
Research.
Unit 5: EXIM TRADE 
Export Trade, Procedure, Steps & Documentation, Direction of India‟s Trade – Export Financing –
Documents related to Export Trade – Export Marketing – Import Trade, Procedure, Steps, Documentations
and Problems - EXIM Policy - Balance of Payment – Disequilibrium and Measures for Rectification -
Institutions connected with EXIM Trade.

 

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