Strategic Management SOLVED PAPERS AND GUESS
Product Details: PERIYAR university Strategic Management SOLVED PAPERS AND GUESS
Pub. Date: NEW EDITION APPLICABLE FOR Current EXAM
Publisher: MEHTA SOLUTIONS
Edition Description: 2018-19
RATING OF BOOK: EXCELLENT
ABOUT THE BOOK
FROM THE PUBLISHER
If you find yourself getting fed up and frustrated with other PERIYAR university book solutions now mehta solutions brings top solutions for PERIYAR university Strategic Management BOOK contains previous year solved papers plus faculty important questions and answers specially for PERIYAR university .questions and answers are specially design specially for PERIYAR university students .
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- Case studies solved
- New addition fully solved
- last 5 years solved papers with current year plus guess
FULLY SOLVED BOOK LASY 5 YEARS PAPERS SOLVED PLUS GUESS
Unit I: Introduction to business policy: Evolution – Nature – Purpose – Importance and the objectives of business policy – An overview of strategic management – Policy – Strategy – Tactics – Levels of strategy – Strategic decision making – Strategic management – Process of strategic management – Strategists and their role in strategic management.
Unit II: Strategy formulation: Strategic intent – Vision – Mission – Business definition – Goals and objectives – External environment – Market – Technological – Supplier – Economic – Regulatory – Political – Socio-cultural and international environment – Techniques of environmental analysis –
Organizational analysis – Organizational capability profile (OCP) – Strategic Advantage Profile (SAP).
Unit III: Strategy alternatives: Corporate level strategies – Grand strategies – Stability – Expansion – Retrenchment – Combination – Business level strategies – Porter‘s generic business strategies.
Unit IV: Strategic analysis and choice: Corporate level strategic analysis – Boson Consulting Group (BCG) matrix – General electric (GE) nine cell matrix – SWOT analysis – Business level strategic analysis – Michael Porter‘s five force model - SPACE.
Unit V: Strategy implementation and evaluation: Project and procedural implementation – Resource allocation – Structural – Behavioural – Functional and operational implementation - Strategic evaluation and control.
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