AIRLINE MARKETING AND AVIATION SAFETY MANAGEMENT
Price:
Rs600
AIRLINE MARKETING AND AVIATION SAFETY MANAGEMENT SOLVED PAPERS AND GUESS
Product Details: AIRLINE MARKETING AND AVIATION SAFETY MANAGEMENT SOLVED PAPERS
Pub. Date: NEW EDITION APPLICABLE FOR Current EXAM
Publisher: MEHTA SOLUTIONS
Edition Description: 2021-22
RATING OF BOOK: EXCELLENT
ABOUT THE BOOK
FROM THE PUBLISHER
If you find yourself getting fed up and frustrated with other University book solutions now mehta solutions brings top solutions for AIRLINE MARKETING AND AVIATION SAFETY MANAGEMENT SOLVED PAPERS book contains previous year solved papers plus faculty important questions and answers specially for University .questions and answers are specially design specially for University students .
Please note: All products sold on mbabooksindia.com are brand new and 100% genuine
- Case studies solved
- New addition fully solved
- last 5 years solved papers with current year plus guess
FULLY SOLVED BOOK LASY 5 YEARS PAPERS SOLVED PLUS GUESS
UNIT I
Maintenance: Marketing Strategy: PESTE analysis: political factors – Economic factors – Social factors –
Technological factors – Environmental factors – Introduction of Airline Business and Marketing Strategies – Porters
Five Forces and their Application to the Airline Industry – Strategic Families – Differentiation Aairlines – The
Future – Focus Strategies – Airline Business and Marketing strategies – Common Mistakes
UNIT II
Promotion Marketing – Fundamentals of Relationship Marketing – Components of a Relationship Marketing
Strategy – Frequent Flyer Programmers – The Anatomy of a Sale – Sales Planning – Marketing Communication
Techniques – Airline Advertising – Selling in the Air Freight Market – Glossary of Aviation Terms and Marketing
Terms
UNIT III
Introduction – Sources of Financial Benefits – Labour Cost Reduction – Cost Reduction in Sourcing – Marking
Financial Benefits come True – Airline Views or Financial Benefits – Traffic Increase – Revenue Enhancement –
Cost Reduction – Profit Improvement – The problem of local rationales
UNIT IV
Major Accident Analysis & Managing Human Errors – Identifying Root Causes of Human Errors – Human Reliability
Assessment – Safety Cultures in Airlines – Threat and Error Management (TEM) – Mid – Air Collisions – Runway
Incursions – Weather Factors – Human Factors and Mechanical Failures
UNIT V
Nature of Accidents, Major Issues: A Contemporary Assesment Causes of Accidents – Major Aviation Disasters:
Case Studies – Statistics of Aviation Disasters – Investigation, Analysis and Reporting Psychological Aspects and
Training – Bird Strike: Airport Operators' responsibilities – Airside Discipline – Maintenance of Airport and Aircraft
1. Books by courier
2. Delivery in 5-7 days
3. Courier india only
4. Rating of product : largest selling