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Gitam university

Mehta Solutions E-BUSINESS BANGALORE UNIVERSITY   E-BUSINESS.. Product #: BU026 Regular price: Rs500 Rs500

E-BUSINESS

Product Code: BU026
Weight: 0.00kg

Price: Rs500

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E-BUSINESS SOLVED PAPERS AND GUESS 

 

Product Details: BANGALORE UNIVERSITY E-BUSINESS

FormatBOOK 

Pub. DateNEW EDITION APPLICABLE FOR Current EXAM

PublisherMEHTA SOLUTIONS

Edition Description: 2021-22

RATING OF BOOK: EXCELLENT

  

ABOUT THE BOOK

FROM THE PUBLISHER

  If you find yourself getting fed up and frustrated with other BANGALORE UNIVERSITY book solutions now mehta solutions brings top solutions for BANGALORE UNIVERSITY  E-BUSINESS REPORT book contains previous year solved papers plus faculty important questions and answers specially for BANGALORE UNIVERSITY .questions and answers are specially design specially for BANGALORE UNIVERSITY students .

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  •  Case studies solved 
  •  New addition fully solved
  •  last 5 years solved papers with current year plus guess

 

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FULLY SOLVED BOOK LASY 5 YEARS PAPERS SOLVED PLUS GUESS

6.2 E-BUSINESS


OBJECTIVE:
The objective is to expose the students to electronic modes of commercial operations.
UNIT 1 :E-BUSINESS
Introduction, E-Commerce – definition, History of E-commerce, types of E-Commerce B to B etc.
Comparison of traditional commerce and e-commerce. E-Commerce business models – major B to B, B to
C model, Consumer-to-Consumer (C2C), Consumer-to-Business (C2B) model, Peer to-Peer (P2P) model –
emerging trends. Advantages/ Disadvantages of e-commerce, web auctions, virtual communities, portals,
e-business revenue models.
UNIT 2 : SECURITY FOR E-BUSINESS 
Security threats – An area view – implementing E-commerce security – encryption – Decryption,
Protecting client computers E-Commerce Communication channels and web servers Encryption, SSL
protocol, Firewalls, Cryptography methods, VPNs, protecting, networks, policies and procedures
UNIT 3 : E-PAYMENTS 
E-payment systems – An overview. B to C payments, B to B payments. Types of E- payment system –
Credit card payment, debit cards, accumulating balance, online stored value payment systems, digital cash,
digital (electronic) wallets, agile wallet, smart cards and digital cheques. Secure Electronic Transaction
(SET) protocol
UNIT 4 : E-BUSINESS MARKETING TECHNOLOGIES 
E-Commerce and marketing B to B and B to C marketing and branding strategies. Web transaction logs,
cookies, shopping cart database, DBMS, SQL, data mining, CRM (customer relationship Management)
system – permission marketing, affiliate marketing, viral marketing.
UNIT 5 : CYBER LAWS 
Legal Aspects of E-Business, Internet frauds – Cyber Laws. IT Act 2000 salient features.

 

 

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