MARKETING SERVICES
Price:
Rs600
MARKETING SERVICES SOLVED PAPERS AND GUESS
Product Details: UTKAL UNIVERSITY MARKETING SERVICES
Format: BOOK
Pub. Date: NEW EDITION APPLICABLE FOR Current EXAM
Publisher: MEHTA SOLUTIONS
Edition Description: 2021-22
RATING OF BOOK: EXCELLENT
ABOUT THE BOOK
FROM THE PUBLISHER
If you find yourself getting fed up and frustrated with other UTKAL UNIVERSITY book solutions now mehta solutions brings top solutions for UTKAL UNIVERSITY MARKETING SERVICES contains previous year solved papers plus faculty important questions and answers specially for UTKAL UNIVERSITY .questions and answers are specially design specially for UTKAL UNIVERSITY students .
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- Case studies solved
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- last 5 years solved papers with current year plus guess
FULLY SOLVED BOOK LASY 5 YEARS PAPERS SOLVED PLUS GUESS
MARKETING SERVICES
Unit-1 Marketing of Services - Concepts and Issues - Conceptual Framework - Services Marketing : Basic Issues - Designing Service Strategy - The Case of Dosa King.
Unit-2 Marketing of Financial Services : The Indian Scene - Branding and Advertising of Financial Services - Consumer Banking. - Credit Card in India.
Unit-3 Marketing of Hospitality Services :Concepts & Issues : Marketing of Hospitality and Tourism Services - Management and Marketing of Tourism in India- Hospitality Marketing : A Special Case in Services Marketing.
Unit-4 Marketing of Health Services : Health Services : The Indian Scene - Marketing of Family Planning - Marketing of Cardiac Care - Marketing of Health Services
Unit-5 Marketing of Education and Professional services : Marketing of Educational Services - Professional
